On 13 June 2008, Times Online published an article entitled "Rise in champagne sales is sign of recession" that began with this "Champagne sales have increased in Ireland which, according to an economic paradox, signals the country is heading for a recession."
Market researchers explained that with dwindling spending power during a recesion, consumers like to find small ways to cheer themselves up. When finances can’t stretch to big ticket-items like house renovation, cars and long holidays, they will always find money for less expensive treats such as sunglasses, nail varnish, lipstick or chocolate.
So, how true is this syndrome for you?
Market researchers explained that with dwindling spending power during a recesion, consumers like to find small ways to cheer themselves up. When finances can’t stretch to big ticket-items like house renovation, cars and long holidays, they will always find money for less expensive treats such as sunglasses, nail varnish, lipstick or chocolate.
So, how true is this syndrome for you?
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