Wednesday, December 07, 2005

Inspiration & Paradox 22: The Power of Thinking Without Thinking

I came across this fascinating proposition -- intuitive decisions that are made in a slice of time are often quite accurate and taking more time to gather information and come up with conclusions rarely improves the accuracy. That is, snap judgements can be more valid and valuable than carefully considered, well-thought and researched conclusions. I am sure there are many examples to counter this argument, such as "love at first sight is not enduring", "impulse buying leads to regrets", but nevertheless it is food for thought and an interesting perspective.

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